Friction

Switching reason · Pricing & plans · Causes churn

Mailchimp costs rise sharply as lists grow

3 source threads · first seen 2012-07 · last seen 2018-10

Summary

The user found that Mailchimp’s costs increased quickly for their list size and switched to a lower-cost self-hosted mailing setup.

Switched to or considered
phpList + Amazon SES

Evidence

Excerpts are copied word for word from the source; follow the link to read it in full.

“We switched to phplist + Amazon SES several years back after calculating what our MailChimp bill would be for our list size”

“If you're using Mailchimp to handle a list of 10 million users you're definitely doing it wrong”

“Mailchimp gets brutally expensive at the higher tiers, especially if you have a large list but only send 1 or 2 newsletters a month”

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