Friction

Pain point · Pricing & plans · Blocks work

Mailchimp is expensive to run campaigns

2 source threads · first seen 2011-01 · last seen 2020-08

Summary

The author says Mailchimp can be expensive for customer-update campaigns, prompting them to try alternatives and build a lower-cost option.

Affects
Teams sending customer updates
Workaround
Tried Sendy and is building an open-source, self-hostable alternative.

Evidence

Excerpts are copied word for word from the source; follow the link to read it in full.

“I have tried several marketing platforms such as Mailchimp and Sendy. However, they can be really expensive or hard to maintain/set-up”

“It seems that Amazon did to SendGrid what SendGrid did to "1 cent per email" providers such as Mailchimp”

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