Pain point · Reporting & analytics · Blocks work
Meta campaign orders appear attributed to Google
1 source thread · first seen 2026-10
Summary
The user reports that Matomo records thousands of visits from Meta campaigns but no corresponding ecommerce orders, which they suspect are attributed to Google campaigns instead. They want clearer attribution information and guidance on expected discrepancies.
- Affects
- Teams tracking ecommerce campaigns across websites
Evidence
Excerpts are copied word for word from the source; follow the link to read it in full.
“thousands of visits from campaigns attributed to Meta (correct), yet zero e-commerce orders (incorrect)”